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Strategic Objectives promotes Claire Gatti to Vice President

Jul 21 2023

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Strategic Objectives, IABC Global Mid-size PR agency of the year 2023 and Canada’s most-award winning Public Relations and Marketing Communications agency, is pleased to announce the promotion of Claire Gatti to Vice President. An experienced PR agency professional, Claire joined Strategic Objectives in 2022 with 12 years of PR agency experience and has proven to be an asset to the agency with exceptional leadership skills, strategic vision, and commitment to excellence.

Claire will build on her track record for success in her new role as Vice President, focusing on key areas, including new business development and mentoring talent. She will also contribute to Strategic Objectives accounts in sectors ranging from automotive to health and wellness, food, CPG and non-for-profit.

“I look forward to building on my leadership role at Strategic Objectives,” says Claire. “Our brilliant team exceeds client goals and expectations every day, and their spirit of collaboration is both unique and inspiring. I’m excited to drive innovation with more mind-changing, dial-moving, creative campaigns with our agency and clients.

A True PR Unicorn

Claire’s promotion comes at a pivotal time for Strategic Objectives as the agency accelerates its reach and impact with innovative solutions in the ever-evolving communications landscape. Thanks to her extensive experience in account management and innate ability to connect with clients, Claire is poised to help lead SO and its clients to future success.

“Claire Gatti is a rare find in the industry - a true PR unicorn,” says Adriana Lurz, President and Partner, Strategic Objectives. “She combines strategic thinking with kindness and consistently demonstrates phenomenal communications skills, dedication to clients, and alignment with our values. Claire is a living example of Strategic Objectives’ people-first approach as we continue to redefine public relations.”

About Strategic Objectives

Headquartered in Toronto, Strategic Objectives is Canada’s most award-winning PR agency, and one of the country’s most creative, innovative, passionate, and successful marketing communications firms. Strategic Objectives is named IABC Global Mid-size PR agency of the Year 2023, as well as IABC/Toronto Agency of the Year 2023, and for nine of the past 12 years. It ranked first in the world on the Clutch Global Ranking of PR firms in 2021.

We create compelling strategies integrating digital, social, and mainstream media; virtual, and experiential events; and influencer marketing programs to achieve outstanding measurable results. Global experts in social responsibility and cause-related marketing, we are the only Canadian firm to ever receive the exclusive United Nations Grand Award for Outstanding Achievement in Public Relations, and the only all-Canadian agency to be named to the PR News Top Ten CSR (Corporate Social Responsibility) A-List.

Canada is our space. Our national, bilingual team includes an all-star roster of PR pros, strategists, storytellers, content creators, trend-spotters, trend-setters, designers, social media experts, video and graphic artists, digital developers, and pop-culture junkies. We are obsessed with providing outstanding client service and doing things differently to deliver impactful, measurable results.

Strategic Objectives is a proud women-owned business and Certified by the Women Business Enterprise in Canada (WBE Canada), a Canadian non-profit organization committed to advancement of and opportunities for Canadian women-owned businesses.

Visit www.strategicobjectives.com and follow us on Instagram @so_pr.ca and Twitter @SO_pr.

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We are one of Canada's Best Public Relations and Marketing Communications Agencies. Please contact us here to learn how Strategic Objectives can help you craft creative, news-making influencer marketing campaigns that amplify your brand message and boost consumer loyalty.

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