Our Approach
Embrace change
As the world evolves, brands need to keep up or risk becoming irrelevant. Whatever your need, we'll use strategy, research, and experience to help you reimagine your brand.
Brand Identity Consulting
When repositioning is on the horizon, we are here to help with your visual identity, voice and tone, and everything that defines your brand.
Market Analysis
We'll make informed decisions on how to reposition your brand by researching your market and identifying new patterns, preferences and trends.
Repositioning
Armed with research, we'll make a robust plan to position your brand and reintroduce it to new and existing consumers.
Media & Stakeholder Engagement
We'll kick off your reintroduction by developing a powerful brand story to share with the right media, influencers and other stakeholders.
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Muskoka: Taking A Local Craft Beer National
Muskoka Brewery wanted to expand their reach with their new offering, Detour IPA. We created a robust Social PR strategy to tap into unexplored markets.
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The Cashmere Collection: Fashion With Compassion
How do you keep Cashmere’s annual CSR program fresh for more than 17 years? Be original, creative and caring, that’s how!
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The Guinness Party of Canada
A disruptive, fully-integrated marketing strategy, The Guinness Party of Canada (GPOC) proves the awesome power of Social PR to make news.
Muskoka: Taking A Local Craft Beer National
Muskoka Brewery wanted to expand their reach with their new offering, Detour IPA. We created a robust Social PR strategy to tap into unexplored markets.
The Cashmere Collection: Fashion With Compassion
How do you keep Cashmere’s annual CSR program fresh for more than 17 years? Be original, creative and caring, that’s how!
The Guinness Party of Canada
A disruptive, fully-integrated marketing strategy, The Guinness Party of Canada (GPOC) proves the awesome power of Social PR to make news.