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We work on great campaigns

Unforgettable event activations, clever social campaigns, effective influencer marketing... Canada's top PR Agency, Strategic Objectives, does it all. Our award-winning campaigns push boundaries while delivering rock solid results for our clients.

Featured Campaigns

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The Cashmere Collection: Fashion With Compassion

How do you keep Cashmere’s annual CSR program fresh for more than 17 years? Be original, creative and caring, that’s how!

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Benjamin Moore: Colour of the Year is Hot!

To celebrate Benjamin Moore's Colour of the Year, we host an exclusive annual presentation and celebration​ which is one of the Canadian design community’s biggest events of the year.

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#TheScoopOnPoop – Ending Stigmas to Improve Health

We got real about regularity with SENOKOT® Natural Laxative to promote Canadians’ digestive health

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Kia Canada's #Power to Give

Helping Canadians Move Through the Pandemic with Confidence

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Past Campaigns

#TurnItOnMosquitoesGone With Thermacell Repellents

How we stayed physically distanced from mosquitoes this summer with Thermacell!

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#RollingItForward with Kruger Products

Taking action for social good through the pandemic

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Hitting the Road with Kia Canada

We teamed-up with Kia Canada to innovate a national lifestyle-focused influencer program to boost Kia beyond the automotive news pages and into Canadians’ everyday lives

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Making Menswear Sizzle for Spring/Summer 2020

Here’s how we partnered with Grafton Apparel and its three hero brands: Tip Top, George Richards and Mr. Big & Tall to get Canadian men suited up in style

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Loacker: Moments of Pure Goodness

How do you make a heritage food brand relevant for today’s consumer? Take a stand for self care.

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Introducing Millennials to Co-Living, A NEW Way to Live in the City

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We’re great listeners

Let's talk about your goals, your consumers, and how we'll connect the two.