Current Campaigns
The Rebranding of a Canadian Beauty Icon
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Marcelle 10% Vitamin C + Probiotic Serum Launch
“Glowing” Media Coverage Draws Attention in a Crowded Marketplace
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Maple Leaf Foods: “Little Changes, Big Impact”
This award-winning campaign highlights Maple Leaf Foods’ commitment to environmental sustainability and provides actionable tips to fight climate change and protect the planet for future generations.
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Kia Electric Education Paves the way for green vehicles
Here’s how Strategic Objectives partnered with Kia Canada to help Canadians learn all about electric vehicles (EVs).
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Planting a #StickInTheGround for Women’s Hockey
Here’s how Strategic Objectives helped the Professional Women’s Hockey Players Association (PWHPA) proclaim and gain momentum for its vision of a single, viable professional women’s hockey league in North America, with a unique, first-ever campaign.
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Propel Change. Drive Action. Increase Calls. Change Lives.
Proving the Power of PR and Integrated Marketing to Help End Human Trafficking.
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Kia Canada: #KiaElectricSound
A one-of-a-kind EV gets an electrifying one-of-a-kind launch
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Past Campaigns
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#KiaSustainableStyle Event
This innovative event showcased Kia Canada’s bold, modern direction and its commitment to a more sustainable future.
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Trendspotting with Showcase
First to market with the hottest trends in entertainment, comfort, and joy – Showcase, Canada’s national retailer, scouts the world for the trendiest holiday gifts.
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#TurnItOnMosquitoesGone With Thermacell Repellents
How we stayed physically distanced from mosquitoes this summer with Thermacell!
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Kia Canada's #Power to Give
Helping Canadians Move Through the Pandemic with Confidence
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#TheScoopOnPoop – Ending Stigmas to Improve Health
We got real about regularity with SENOKOT® Natural Laxative to promote Canadians’ digestive health
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Hitting the Road with Kia Canada
We teamed-up with Kia Canada to innovate a national lifestyle-focused influencer program to boost Kia beyond the automotive news pages and into Canadians’ everyday lives
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