Featured Campaigns
PR Innovation Introduces the Art of Smart Luxury
We collaborated with Volkswagen Canada to launch the Arteon by fusing art, travel, food and fashion
White Cashmere Collection: Fashion Meets Compassion
How do you keep Cashmere’s annual CSR program fresh for more than 15 years? Be original, creative and caring, that’s how!
Benjamin Moore: Colour of the Year is Hot!
To celebrate Benjamin Moore's Colour of the Year, we host an exclusive annual presentation and celebration which is one of the Canadian design community’s biggest events of the year.
Past Campaigns
Building Lifestyle Media Relationships for Kia with The Power to Surprise
Here's how we partnered with Kia Canada to stage unique and exclusive media previews prior to the Canadian Auto Shows
(Durex™)RED #HaveSexSaveLives
To support this important cause, Durex Canada partnered with (RED) to launch their own (Durex™)RED limited-time product, an international fund – and awareness-raiser, encouraging Canadians to join the fight against HIV/AIDS in Africa and #HaveSexSaveLives.
Playbook Hub Canada
Strategic Objectives set the stage for the North American launch of Playbook Hub, Canada’s first online talent booking platform
SpongeTowels Spring Cleans Toronto
How do you make national news for paper towels? That was the challenge we faced with SpongeTowels in Spring 2018. Our solution was to take the brand’s larger-than-life, attention-absorbing Sponge Pocket mascots to the streets of Toronto with ambush activations.
Oreo: 100th Birthday and Birthday Cake Cookies
We wished Oreo a happy birthday with a multi award-winning, unforgettable event that made front-page news across Canada.
Lise Watier: Teint Velours and Beauty Diversity
To launch Lise Watier's new line of foundations for every skin tone, we engaged.a diverse team of Influencers.
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