What She Brings to the Team
In the ever-changing Social PR landscape, Vanessa has become one of our key thought leaders in Social Media and Influencer Relations. With a solid understanding of the trifecta for Social PR success, Vanessa’s integrated strategies bridge together earned media, owned media, and paid programs that resonate with media, influencers and consumers, generating national buzz for her clients.
Her Origin Story
Graduating Western University’s Media, Information & Technoculture program, Vanessa dove into the world of communications, gaining wins for her clients in the beauty, CPG, food, retail, and not-for-profit sectors, and has quickly become an expert in strategy development and execution.
How She Spends Her Weekends
Adventure seeking and a natural born leader, Vanessa is always paving the way, whether she’s planning Social PR programs, social events or her next big adventure. You’ll likely find her white water rafting in Costa Rica, diving in Thailand, overlooking shipwrecks in Greece or exploring wildlife around the world.