What She Brings to the Team
Sharply attentive, Sarah prides herself on developing and executing holistic communications programs that surprise, impact and engage consumers, top-tier media, and key influencers. Her clever strategic approach fuses the traditional and social worlds to meet client needs and capture the attention of consumers in the places they play.
Her Origin Story
Graduating with a concentration in International Development from Carleton University, Sarah sought volunteer work with UNICEF in Panama and a women's rights NGO in India before applying her project management skills to communications. Sarah kicked off her Social PR career working on a variety of global and regional brands spanning the worlds of retail, food, travel, CPG, fashion, beauty, design and not-for-profit.
How She Spends Her Weekends
On weekends you can find Sarah wandering hiking trails with her fur-baby and husband or window shopping Queen Street West. In the evenings she’s likely planning her next big adventure. With five continents, 27 countries, two summits (Machu Picchu and Kilimanjaro) and her new PADI certification under her belt, she pursues roads less travelled and is always working towards a new goal.