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Jyoti Minhas

Senior Account Manager

Communications Superpower

Client Services, Visual Storytelling, Experiential Marketing

Quote of the Day

“Life's not knights on horseback. It's a number on a piece of paper. It's a fight for a knife in the mud” – Logan Roy

What She Brings to the Team

Jyoti lives to surprise and delight, and with a unique blend of artistic vision and business acumen, she brings unparalleled creativity and a knack for forging strategic partnerships to create memorable events. Combined with strong storytelling and media relations, her stellar track record includes conceptualizing and spearheading several launches and campaigns across the country.

Her Origin Story

Jyoti graduated from OCAD University with a Bachelor of Fine Arts, specializing in Criticism and Curatorial Practice. She began her career in the entertainment industry, working on numerous Emmy-award winning TV series and films before entering the world of public relations. Since then, she’s worked both in-house and as an agency communications partner for clients across the entertainment, luxury hospitality, FinTech, and infrastructure industries.

How She Spends Her Weekends

Jyoti likes biking, hiking, running, swimming and can be found uploading all her adventures onto Strava. She’s a wine-cork collector with an impressive Instagram account dedicated to vanity plates. She also loves taking photographs, culinary adventures, and spending time with her family and friends around the world.