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	<title>Strategic Objectives</title>
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	<description>Sell more. Build share. Get press. Change minds. Get tough. Move stuff. Show fangs. Grow brands.</description>
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		<title>Benjamin Moore Takes Wraps Off Future of Colour With Its New Colour Stories Palette</title>
		<description><![CDATA[For Immediate Release February 9, 2012 Benjamin Moore Takes Wraps<a href="http://www.strategicobjectives.com/so_press/benjamin-moore-takes-wraps-off-future-of-colour-with-its-new-colour-stories-palette/">Read More...</a>]]></description>
		<link>http://www.strategicobjectives.com/so_press/benjamin-moore-takes-wraps-off-future-of-colour-with-its-new-colour-stories-palette/</link>
			</item>
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		<title>This Valentine&#8217;s Day, Dentyne Debates the &#8220;Elements of Attraction&#8221;: It&#8217;s All About Chemistry as National Survey Reveals What Attracts Canadians</title>
		<description><![CDATA[For Immediate Release Wednesday, February 1, 2012 This Valentine’s Day,<a href="http://www.strategicobjectives.com/so_press/dentyne2012/">Read More...</a>]]></description>
		<link>http://www.strategicobjectives.com/so_press/dentyne2012/</link>
			</item>
	<item>
		<title>Kruger Products AMAZING Year with Five Prestigious CASSIES Awards 2012</title>
		<description><![CDATA[For Immediate Release January 24, 2012 Kruger Products AMAZING Year<a href="http://www.strategicobjectives.com/so_press/kruger-products-amazing-year-with-five-prestigious-cassies-awards-2012/">Read More...</a>]]></description>
		<link>http://www.strategicobjectives.com/so_press/kruger-products-amazing-year-with-five-prestigious-cassies-awards-2012/</link>
			</item>
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		<title>The Year&#8217;s Most Lifesaving Resolution: Update Your MedicAlert</title>
		<description><![CDATA[For Immediate Release January 20, 2011 &#160; The Year’s Most<a href="http://www.strategicobjectives.com/so_press/the-years-most-lifesaving-resolution-update-your-medicalert/">Read More...</a>]]></description>
		<link>http://www.strategicobjectives.com/so_press/the-years-most-lifesaving-resolution-update-your-medicalert/</link>
			</item>
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		<title>Le cabinet de relations publiques Strategic Objectives figure dans la liste 2012 de PR News des 10 meilleures agences en matière de RSE</title>
		<description><![CDATA[Pour diffusion immédiate Le 17 janvier 2012 &#160; Le cabinet de relations<a href="http://www.strategicobjectives.com/so_press/le-cabinet-de-relations-publiques-strategic-objectives-figure-dans-la-liste-2012-de-pr-news-des-10-meilleures-agences-en-matiere-de-rse/">Read More...</a>]]></description>
		<link>http://www.strategicobjectives.com/so_press/le-cabinet-de-relations-publiques-strategic-objectives-figure-dans-la-liste-2012-de-pr-news-des-10-meilleures-agences-en-matiere-de-rse/</link>
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		<title>Toronto PR Agency Strategic Objectives Named to PR News Top Ten CSR A-List 2012</title>
		<description><![CDATA[For Immediate Release January 16, 2012 &#160; Toronto PR Agency<a href="http://www.strategicobjectives.com/so_press/toronto-pr-agency-strategic-objectives-named-to-pr-news-top-ten-csr-a-list-2012/">Read More...</a>]]></description>
		<link>http://www.strategicobjectives.com/so_press/toronto-pr-agency-strategic-objectives-named-to-pr-news-top-ten-csr-a-list-2012/</link>
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		<title>Build-A-Bear Workshop Seeks Service-Minded Kids to Join Ranks of Hundreds of Huggable Heroes&#8230;and Counting!</title>
		<description><![CDATA[&#160; For Immediate Release January 16, 2012 &#160; Build-A-Bear Workshop<a href="http://www.strategicobjectives.com/so_press/build-a-bear-workshop-seeks-service-minded-kids-to-join-ranks-of-hundreds-of-huggable-heroes-and-counting/">Read More...</a>]]></description>
		<link>http://www.strategicobjectives.com/so_press/build-a-bear-workshop-seeks-service-minded-kids-to-join-ranks-of-hundreds-of-huggable-heroes-and-counting/</link>
			</item>
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		<title>Koodo Challenges Canadians to Show They Have the Most Friends with Benefits</title>
		<description><![CDATA[Koodo Challenges Canadians to Show They Have the Most Friends<a href="http://www.strategicobjectives.com/so_press/koodo-challenges-canadians-to-show-they-have-the-most-friends-with-benefits/">Read More...</a>]]></description>
		<link>http://www.strategicobjectives.com/so_press/koodo-challenges-canadians-to-show-they-have-the-most-friends-with-benefits/</link>
			</item>
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		<title>Transat Celebrates 25 Years of Memorable Vacations</title>
		<description><![CDATA[&#160; For Immediate Release **MEDIA ALERT** Transat Celebrates 25 Years<a href="http://www.strategicobjectives.com/so_press/transat-celebrates-25-years-of-memorable-vacationsp/">Read More...</a>]]></description>
		<link>http://www.strategicobjectives.com/so_press/transat-celebrates-25-years-of-memorable-vacationsp/</link>
			</item>
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		<title>The Bay Celebrates Banner year with Canada&#8217;s First Customer Christmas Bonus December 16 &#8211; 18, 2011</title>
		<description><![CDATA[The Bay Celebrates Banner year with Canada&#8217;s First Customer Christmas<a href="http://www.strategicobjectives.com/so_press/the-bay-celebrates-banner-year-with-canadas-first-customer-christmas-bonus-december-16-18-2011/">Read More...</a>]]></description>
		<link>http://www.strategicobjectives.com/so_press/the-bay-celebrates-banner-year-with-canadas-first-customer-christmas-bonus-december-16-18-2011/</link>
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