Archive for the ‘SOsays!’ Category

Does High Twitter Follower Count indicate Thought Leadership? Not SO much!

Posted: 24th May 2011 by SO_pr in SOsays!
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There’s considerable ongoing discussion of influence — how to get it, work it and hold onto it.

Mobile Media Marketing Strategies Gone Wrong

Posted: 16th February 2011 by SO_pr in SOsays!, SOstyle!
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We here at SO are a huge supporter of QRRead More…

Mom’s the word in PR! Mind your PL’s & TY’s

Posted: 31st January 2011 by SO_pr in SOsays!
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Ever wonder what it takes to become a great PR pro? At Strategic Objectives we all worked our way through college and paid our dues as interns, but that’s not where our secrets to success come from.

Deborah Weinstein: My Most Excellent Entrepreneurial Adventure

Posted: 24th January 2011 by SO_pr in SOsays!
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Last November I was asked by my dear friend Guy Gal to be a Keynote Speaker at The Biz Media’s Global Entrepreneurial Week Meet up.

Looking Forward to the Future of Social Marketing

Posted: 17th January 2011 by SO_pr in SOsays!
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Strategic Objectives enjoyed SO much success taking brands into theRead More…

Top #7 Tips to Land your 1st Job in PR

Posted: 20th December 2010 by SO_pr in SOsays!
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Entry-level positions are among the hardest jobs to land. Competing against a roster of profiles that looks scarily similar to (gasp!) yours- How do you get YOUR stiletto in the office door on the first day?

Unlocking the secrets of UnGeeked, bringing the online world to the real world.

Posted: 11th November 2010 by SO_pr in SOsays!
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Last Friday I had the distinct opportunity to attend, present and mingle with some of the “who’s who” of social media at UnGeeked Toronto, a three day social media retreat.

The White Cashmere Collection

Posted: 23rd September 2010 by SO_pr in SOsays!
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Here’s your front row view of a unique and breathtakingRead More…

Winning before the Olympic games even began

Posted: 5th July 2010 by SO_pr in SOsays!
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Strategic Objectives co-founder Judy Lewis hosted a dynamic expert panelRead More…

Reputation and the Triple Bottom Line

Posted: 28th June 2010 by SO_pr in SOsays!
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Strategic Objectives co-founder Judy Lewis hosted a dynamic expert panelRead More…